我們的名字,對大家來說可能有點陌生,
「AfterZ 的名字是怎樣的?」
恐怕第一眼見到這個名字的朋友都會有這個疑問,
其實我們的名字來自英文字母的序列,
就是二十六個字母,由 「a」 到 「z」之後,
還有些事情在後,這個是呼應著的們的創作理念,
設計不是無中生有,而是一種經歷、生活的沈澱,
甚至是歷史以及一切的實驗、種種的反思、閱讀
等一切的階梯而成的產物。
建基於已有之物,就好像我們從「a」至「z」中,
找到各樣的組合,然後加上一點未知,
卻經我們探索過的東西,
創造出一份超越現在並對傳統尊重的設計。
我們是 AfterZ。
IF our name is unfamiliar to you,
IF the first question come to your minds is
‘ What is After Z? ’
What is about things happen after From A to Z? What will it be?
Questioning for the future is our design concept.
We are talking about things after these 26 alphabets.
We believed that design is not come from nothing yet it is experiences.
It is the results of sedimentation from our day to day life.
Designs are also the products from experiments in history, self-reflection and knowledge.
Our design is based on the presence design,
which implied from A to Z those become intrinsic in our minds.
Though understanding the presence design, we are adding something unknown on them.
Though exploring, we would come out ideas and designs that can over rid the zeitgeist yet respecting the traditional designs.
We are AFTER Z.
No comments:
Post a Comment